Building an employer brand
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Employer Branding /
Communications
CH&Co is a growing financial services management consulting firm that offers solutions to leading financial services institutions around the world. As a relative newcomer, this thriving firm needed to find a way to attract the best talent from the top schools.
We conducted extensive interviews with new hires, head hunters and the HR department to understand what’s different and unique and working at the firm in Hong Kong and beyond.
We then crafted their employer brand proposition around one singular idea - "Join the Adventure".
We worked with creative partners to develop their careers website, brochures and materials for recruitment initiatives and career fairs.
See the new careers site at chappuishalder.com
"Georgina is definitely a communication strategy guru and a professionnal of the highest caliber. The brand platform she built for CH&Co. brought us immediate change in our positionning and excellent market feed back." - Pierre Bustamante, Partner at CH&Co. CH&Co.com