CRAZY ROUGE

A Star in the Making

A talented visual artist and model, with editorial coverage in magazines and events around the world, Crazy Rouge came to us to define her unique brand story and strategic guidelines for brand collaborations

Getting to the Heart of Rouge

We spoke to collaborators, clients and friends to understand Rouge's unique strengths, values and competencies.  From there, we articulated her brand attributes and defined what areas of work, projects and services she should focus on to best leverage her brand

La Vie en Rouge

We crafted her brand around transformation, artful duality and fabulous fun and mapped out the potential product categories and brands she could work with for celebrity photography, direction, modelling and artistic collaborations